How is Campari used in credit assessment?

I'm curious, could you elaborate on how Campari, a popular Italian aperitif, could potentially be used in the process of credit assessment? It seems like an unconventional connection, so I'm eager to understand the underlying logic or methodology behind such an approach. Are there any specific metrics or criteria derived from Campari that are applied to evaluate an individual's or business's creditworthiness? I'm intrigued to learn more about this unique perspective on credit analysis.