What coffee is better than Lavazza?

I'm curious, in the realm of coffee enthusiasts, is there a brand or type of coffee that surpasses the beloved Lavazza in terms of flavor, aroma, and overall satisfaction? Are there any special blends, single-origin coffees, or innovative roasting techniques that have captured the hearts and taste buds of coffee aficionados, leaving Lavazza in their wake? I'm eager to discover the hidden gems and new frontiers of coffee excellence that may have surpassed the classic Lavazza standard.