Why is lofi so famous?

Could you elaborate on the reasons behind the widespread popularity of lofi music? Is it due to its calming and soothing nature, appealing to those seeking a peaceful escape from the hustle and bustle of daily life? Or does it have something to do with the nostalgia factor, reminding listeners of simpler times? Additionally, how has the rise of digital platforms and social media contributed to its fame, making it easily accessible and shareable among music enthusiasts?