Why is Zig popular?

Could you elaborate on the reasons behind Zig's popularity? Is it due to its unique features, such as its focus on safety and efficiency, or is it because of its growing community and adoption? Perhaps it's a combination of both? Additionally, how does Zig compare to other cryptocurrencies in terms of user experience, scalability, and overall value proposition? Understanding the key factors that contribute to Zig's popularity would be insightful for those looking to invest or get involved in the cryptocurrency space.