How did aurora get popular?

Could you elaborate on the factors that contributed to the rise in popularity of Aurora? Was it through a specific technological advancement? Did a significant partnership or collaboration play a role? Was there a particular market trend or user demand that Aurora capitalized on? Additionally, how did Aurora's marketing and community-building efforts contribute to its increasing popularity? Was there a specific event or milestone that marked its emergence into the mainstream? Understanding these details would help us gain a more comprehensive perspective on the phenomenon of Aurora's popularity.