So, the question remains, how does one embark on an Initial Coin Offering (ICO) in the United States? It's a complex process that requires a thorough understanding of the regulatory landscape. First and foremost, you need to ensure that your project falls within the bounds of US law. That includes ensuring that you comply with SEC regulations for the offering of securities, as well as state-level laws governing money transmission and crowdfunding. You'll also need to conduct a rigorous due diligence process to ensure that your token doesn't fall under the classification of a security. Additionally, you'll need to establish a strong team with legal, technical, and marketing expertise to navigate the process. And finally, you'll need to market your ICO effectively to attract investors. With all that in mind, how would you advise a novice in the space to begin the journey of launching an ICO in the US?