How high can ApeCoin go?

Could you please provide an insightful analysis of the potential upside for ApeCoin? Given its recent popularity and the buzz surrounding the NFT market, investors are eager to know just how high the coin might soar. Could you elaborate on the key factors that could drive its price upwards, such as market adoption, technical advancements, or potential partnerships? Additionally, are there any risks or challenges that investors should be aware of before diving into this emerging market? Your expert opinion would be greatly appreciated.