Why is ApeCoin popular?

Could you elaborate on the reasons behind the popularity of ApeCoin? It seems to have gained significant traction in the crypto community. Are there any specific factors that have driven its success? Is it due to its unique utility within a particular ecosystem or a broader market trend? I'm curious to understand the dynamics behind its rise in popularity and how it's being perceived by investors and enthusiasts alike. What sets it apart from other tokens in the market?