What is a FTM in business?

Could you kindly enlighten me on a term I've encountered in business circles? What exactly does FTM stand for in the context of business? I've been trying to research it but haven't found a clear definition. Could you explain its meaning, its role in business operations, and perhaps provide an example or two to illustrate its usage? It would be greatly appreciated if you could shed some light on this topic for me. Thank you in advance for your assistance.