Why is Cosmos so popular?

Why is Cosmos, a cryptocurrency project, gaining such widespread popularity? It's intriguing to see its increasing traction in the crypto world. Could it be due to its unique architecture that allows for interoperability among different blockchains? Or is it the rich ecosystem of apps and services that are being built on its platform? Maybe it's the team behind Cosmos, who are known for their expertise and dedication to the project? Or could it simply be the promise of scalability and speed that Cosmos offers? I'm curious to know what's driving this popularity and what makes Cosmos stand out from the rest.