Why is TRON doing so well?

I've noticed that TRON has been performing quite well in the cryptocurrency market. Could you possibly explain the reasons behind its recent success? What are the key factors that have contributed to its rise? Is it due to innovative technology, a strong community support, or perhaps some major partnerships? I'm particularly interested in understanding the driving forces behind its popularity and growth. Could you elaborate on these points and maybe provide some insights into its future prospects as well?