UK Tech Firm’s Bitcoin Treasury Bet Delivers Massive ROI—Here’s How

When traditional yields tanked, this London-based disruptor went all-in on Satoshi's invention. Now their balance sheet's laughing all the way to the blockchain.

The Hail Mary Play That Actually Worked

While CFOs were busy hedging with T-bills, the firm allocated 20% of reserves to BTC in 2023—right before the halving rally. Cue 3x portfolio growth by Q2 2025.

Cold Storage Wins Over Wall Street's Paper Gold

Their secret? Avoiding GBTC and Coinbase custody fees by running multisig vaults with former Bitcoin Core devs. Take that, BlackRock.

Tax Man Cometh... With Congratulations

HM Revenue & Customs initially raised eyebrows—until capital gains taxes from their stack dwarfed corporate income. Nothing like crypto profits to warm a bureaucrat's heart.

As legacy finance still tries to short Bitcoin via futures, the smart money's already moved on. Next stop: convincing the board to accept Lightning invoices.